Volume 2 - Issue 4, July - August 2026

This study examines the impact of digitalisation on the spice trade, specifically focusing on traders in Kattappana Municipality, encompassing Kumily, Kattappana, and Nedumkandam in Idukki district. The traditional spice market, which is often made up of fragmented structures and relies on middlemen, is slowly adopting digital tools that change how trades are made and how people access the market. In this context, the study investigates the adoption of digital platforms and their effects on traders' economic performance and market connections. The research is based on primary data. Descriptive and inferential statistical methods, including percentage analysis, measures of central tendency, and hypothesis testing, were used to identify patterns, relationships, and statistically significant differences between variables. The results indicate that digital platforms are progressively integrating into trading activities, mostly owing to their accessibility and user-friendliness. When businesses implement digital technology, they see changes in how they do business, such as better market reach and more efficient trade. Traders who use digital tools tend to have greater interaction with consumers and more exposure to the market than traders who rely solely on traditional means, although other parts of the profession remain affected by old habits and structural problems. The findings indicate that digitalisation is facilitating the modernisation of the spice trade, while its effects vary across dimensions. Strengthening digital skills and institutional support can further enhance trade outcomes.

Dhanya Mohanan, Devika N,"The Role of Digital Adoption in Business Outreach: A Study of Spice Traders in Idukki District" International Journal of Advanced Multidisciplinary Research and Educational Development, V2(4): Page(265-270) July - August 2026. ISSN: 3107-6513. www.ijamred.com. Published by Scientific and Academic Research Publishing.