Name: Volume 2 - Issue 1, January - February 2026
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Volume 2 - Issue 1, January - February 2026

S.No.	Title and Authors Name	Paper ID
171	Exploring Modern Consumer Behaviour and Satisfaction in Smart Home Technology Dr.Gayathiry D, Mr.Aswin S Page(s): 1106-1112 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922568	IJAMRED-V2I1P171
172	A Data-Driven Financial Performance Evaluation of ITC Ltd Using Ratio Analysis Dr.Gayathiry D, Ms.Bhuvaneshwari V Page(s): 1113-1119 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922570	IJAMRED-V2I1P172
173	Disaster Management in The Digital ERA: The Power of Social Media Engagement Dr Gayathiry D, Ms Gayathri K Page(s): 1120-1126 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922574	IJAMRED-V2I1P173
174	Influence of Korean Culture on Millennial and Gen Z: Purchase Intentions on Beauty Industry Dr.Gayathiry D, Ms Harshavardini R S Page(s): 1127-1132 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922576	IJAMRED-V2I1P174
175	Elderly Consumers and Mobile Financial Services: Awareness, Adoption, And Barriers Dr.Gayathiry D, Mr.Mithun M Page(s): 1133-1136 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922578	IJAMRED-V2I1P175
176	A Data-Driven Financial Performance Evaluation of Cipla Ltd Using Ratio Analysis Dr.Gayathiry D, Mr.Praanesh R Page(s): 1137-1142 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922580	IJAMRED-V2I1P176
177	Financial Health Assessment of Coal India Limited: An Empirical Ratio Analysis Approach Dr.Gayathiry D, Mr.Pranav Prakash S Page(s): 1143-1149 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922582	IJAMRED-V2I1P177
178	A Study on The Impact of Digital Payment Methods on Internet Shopping Human Behaviour Ms.Kalpavikashini B, Ms.Mahalakshmi S Page(s): 1150-1157 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922584	IJAMRED-V2I1P178
179	A Study on The Impact of Youtube Advertisements on Consumer Purchasing Intention Ms.Mahalakshmi S, Ms.Kamali K Page(s): 1158-1164 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922586	IJAMRED-V2I1P179
180	Customer Loyalty in Online Shopping Platform Amazon, Flipkart Meesho Ms.Mahalakshmi S, Ms.Karthika P Page(s): 1165-1171 \| Area: Financial Accounting View Article Download Article DOI: 10.5281/zenodo.18922588	IJAMRED-V2I1P180
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